Do I pay for ad spend separately?

Yes — the management fee covers our work; you pay Google directly for the ad spend, with zero markup from us. We'll recommend a sensible starting budget for your catchment.

What's the minimum ad spend?

There's a sensible local floor — below it the cost of management is hard to justify and you'll get more from Realty Marketing Lab SEO and Reviews first. We'll tell you honestly if ads aren't right yet.

Will you run Local Services / Google Guaranteed?

Where it's available for real estate agencies in your country, yes — alongside Google Search. It's often a strong fit for 'near me' intent from buyers and sellers.

Won't I just pay for clicks that don't ring?

That's the usual real estate agency ads failure. We point ads at listing-specific pages, add call tracking, and pair with the Virtual Receptionist or AI Chatbot so the calls and forms actually get answered.

Can I cancel any time?

Yes — month-to-month. Just give 14 days' notice so we can wind campaigns down cleanly.

Retainer / Google Ads for Real Estate Agencies

Clicks that turn into signed listings.

Google Search and Local Services ads wired to listing-matched landing pages and proper call tracking — so you pay for signed business, not browsers. Zero markup on your spend. Weekly reports you'll actually read.

Price

see below

Billing

Per month + ad spend

Commitment

Month-to-month

Tiers

Single

$650/month

Prices in USD

Buy now All pricing

01What's included

Everything in the package — nothing on the side.

01Google Search + Local Services Ads (Google Guaranteed) setup and management
02Optional Meta campaigns for offers (free home valuation, market reports, seasonal guides)
03Property keyword research — high-intent 'book' and 'near me' searches
04Call-only and call-extension ads so buyers and sellers can tap to ring your office
05Service-specific landing pages tuned to convert (free home valuation, buyer consultation, viewing booking, market analysis)
06Server-side + call conversion tracking (which ad booked which signed listing and closing)
07A/B tests on creative, copy, and audiences every week
08Negative keyword library to stop wasted spend on DIY and general searches
09Geo-targeting refined to your real service area
10Weekly optimisation
11Friday-end-of-day performance summary
12Monthly deep-dive report with next-month plan
13Direct access to your campaign manager via Slack or email

02How it works

Step 01

Setup & landing alignment

Campaign structure, tight intent keywords ('homes for sale in [city]', 'real estate agent [town]', 'sell my house fast [area]'), and ad copy — paired with listing-matched landing pages so the click leads straight to a 'book a valuation', not your homepage.

Step 02

Tracking that ties spend to signed listings

Call tracking and form tracking so you know which listings came from ads, not just clicks. A negative-keyword list for 'jobs', 'DIY', and 'free' so you stop paying for time-wasters.

Step 03

Weekly optimization

Pause losers, scale winners, refine keywords. Each Friday you get a one-page report: spend, calls, signed listings, cost per listing, what changed, what's next.

EXExamples

What it looks like in your inbox.

Concrete examples of the deliverables you'll receive — styled to match the real output.

Monthly report

+38%

Traffic

+12

Keywords

4.6★

Avg rating

Weekly Friday brief

One page: spend, calls, booked consultations, cost per consultation, top campaigns, what changed, next moves.

Every FriEOD delivery

yourbusiness.com

Listing-matched landing page

Built for the campaign — 'Sell my house in [town]', mirrors the ad, one clear 'book your valuation' action.

Monthly report

+38%

Traffic

+12

Keywords

4.6★

Avg rating

Monthly deep-dive

Cost per booked consultation by service, geographic heatmap of your farm area, wasted-spend cleanup, next-month plan.

??What you're probably thinking

The doubts in your head, answered honestly.

Nothing here is marketing fluff — every claim is in our Terms.

07Frequently asked

The questions we always get.

Available in your area

Find your city. We cover your patch.

We work with real estate agencies across the US, UK, Canada, and Australia. Select your city below for a page built around your local market.

Service contract

Real Estate Google Ads — supplemental terms

Read the terms

Ready when you are

Find your business.
Then grow it.

Pick a package, hit checkout, or book a 15-minute call if you'd rather have a human walk you through the scope. Either way, we'll be writing copy by next week.

Start your refresh Book a 15-min call